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WELCOME TO
TPG BUSINESS
SERVICES

About

We make marketing easier and cost-effective for the small to medium-sized business by providing a virtualized team dedicated to your success. We offer both digital and traditional marketing solutions in project or retainer based arrangements.

TPG Business Services is a marketing consultancy founded in March of 2000 by Trista Perot. Yep, we have a boring name because we’ve been around THAT long. No, we weren’t tempted to change it to some trendy or off-beat, phonetically spelled name just to get your attention. We’re here to put the attention on you, not on us. We’re your wolf in sheep’s clothing.

Our favorite client is a company without a marketing department, one that appreciates the necessity of inbound lead generation and digital marketing, but doesn’t have a dedicated team to execute. That’s where we can shine. TPG Business Services is your outsourced digital marketing team. All the effort, without the cost of employee overhead or those hefty agency retainers.

TPG Business Services clients run the gamut of industries: financial, commercial and residential plumbing, disaster recovery, jewelry design, residential real estate, IT, insurance, religious organizations, M&A… Our broad expertise lends itself to both B2B and B2C clients, top performing agents and small to medium sized businesses.

Founder: Trista Perot

If you haven’t met Trista and her team, they’re simplifying the new world of digital marketing and social media for their clients which run the gamut of industries. Trista brings a love of marketing to the table with more than 20 years of  traditional marketing and public relations experience, plus more than a decade serving clients in the transactional arena.

Born from the era of old school journalism, Trista has an undergraduate degree from Ohio University in News Writing & Editing, and two masters degrees from Louisiana State University in both Marketing and Mass Communications. She’s a previous president of the American Marketing Association, as well as a licensed real estate agent, and maintains designations as a CBI (Certified Business Intermediary) from the IBBA (International Association of Business Brokers) and a BCB (Board Certified Business Broker) from the Texas Association of Business Brokers.

But that’s not what you really care about. How did she get to be such a social media geek?

After taking a leave of absence from business brokerage to have her first child, Trista needed to fill her pipeline again with clients. This necessity happened to be during the emergence of social media as it turned marketing on its ear. So she did what every true marketing person does – she relied on her instincts and learned how to use the new tools so she could get the phone to ring.

She started blogging. And tweeting. And creating facebook fan pages. And optimizing her LinkedIn presence. And making videos.

trista perotPeople noticed.

Then those people asked to become clients.

And the rest is history.

Trista’s philosophy has and always will be to keep costs low — for everyone. If you budget is small, start small. But start.

If your budget is big, don’t waste it. Be smart about how you’re spending it in the wild wild world of digital marketing. Doing something for the sake of doing something doesn’t make sense either. Measure it or forget it, and don’t throw good money after bad marketing.

Trista is passionate about educating her clients so that they are empowered and understand the digital marketing activities — and can even DO them too! One of her favorite ways to spend an afternoon is leading a hands-on workshop for executive teams. Check out our workshops page for more information. You can learn more about Trista’s background by visiting her LinkedIn profile, and TristaPerot.com.

 

Services

TPG Business Services believes that digital marketing shouldn’t cost you a lot of money.

Digital marketing

It should make you a lot of money.

TPG Business Services provides high caliber talent for much lower cost than traditional marketing agencies. Our unique partnership with creatives both locally and internationally allows us to offer affordable digital marketing packages that fit today’s tight budgets.  You can be assured your project will be handled professionally and quickly.

Choose your a la carte services with peace of mind:

 

 

 

 

CONTACT US for a custom quote for your digital marketing project.

Programs

Digital Marketing. Social Media. Web Presence Optimization. Content Development.


What if you had a resource that could give you crazy cool content that search engines love, and publish it to all the top social media sites, had great page rank on Google, and it didn’t require hiring a new marketing person? Digital marketing is where most companies get overwhelmed. Making sense of social media to your bottom line, well, that’s even more difficult. We simplify digital marketing for our clients.

TPG is your secret weapon. We’ll get you up and running on social media, optimize your program for success, simplify it for you, and maintain the consistency you need whether you require:

 

  • Social strategy planning
  • WordPress site/blog development
  • Content generation
  • SEO Optimization
  • Facebook fan page development and management

  • Twitter and Google + account management
  • Lead generation programs
  • Social media training
  • Press Releases
  • eNewsletters

Or any of the specific pieces that make up those projects. Please see our full list of services.

We deliver results in three ways:

  1. Turn-key solutions – Outsource your digital marketing efforts to us. With brief weekly input from you, your content program is on autopilot.
  2. Project management – Maybe you need some help training your employees on social media? Or maybe you need someone to project manage the resources you have on staff.
  3. On-site workshops – join us for one of our hands-on workshops that tackle social media strategies and platforms one by one.
Contact us today!

Workshops

TPG Business Services Workshops


Using LinkedIn to grow your business – Are you getting leads from LinkedIn? You should be!

  • How to be first in your keyword search
  • How to find prospects
  • How to utilize Groups for bottom-line results
  • How to use search features to find targeted customers
  • How to get warm introductions from prospects you don’t know – yet

Content Generation – Conquer the biggest stumbling block to your online success

  • Simple ways develop content ideas for your online efforts – Blog, Facebook, Twitter, LinkedIn and more
  • How to stretch your content ideas into blog posts
  • How to leverage your keyword strategy within your content so it’s found
  • How to break it down to a manageable and easy activity
  • How to use your content to raise your rankings on Google, Bing, Yahoo, etc. 

CONTACT

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